Revenue Leak Detector: Find Your Sales Funnel Leaks

Most service businesses are leaking revenue in 5-7 places across their funnel. This free tool maps your complete lead-to-job funnel and calculates the dollar value of every leak — so you know exactly where to focus.

Your Pipeline

80%
0%100%
60%
0%100%
50%
0%100%
70%
0%100%
30%
0%100%
$
Leads100
Contacted80

80% from previous stage

Qualified48

60% from previous stage

Appointments24

50% from previous stage

Estimates16.8

70% from previous stage

Closed Jobs5

30% from previous stage

Current monthly revenue

$37,800

BIGGEST LEAK DETECTED

Contacted → Qualified

Additional potential appointments

+10

Additional potential revenue

+$15,750

If your qualification rate improved from 60% to 85%, you could gain 10 more appointments and $15,750 in modeled additional revenue per month.

About This Tool

Enter your funnel metrics at each stage — leads, contact rate, qualification rate, appointment rate, estimate rate, close rate, and average job value. The Revenue Leak Detector calculates how much revenue you're losing at each stage and shows your total revenue leak opportunity.

Methodology

The tool uses the funnel formula: Funnel Revenue = Leads × Contact Rate × Qualification Rate × Appointment Rate × Estimate Rate × Close Rate × Average Job Value. It compares your current funnel against an improved scenario at each stage to calculate incremental revenue. All calculations use full precision internally and round only for display.

Frequently Asked Questions

What is a revenue leak?

A revenue leak is any point in your sales funnel where potential revenue is being lost. Common leaks include missed calls, slow follow-up, low contact rates, poor qualification, no-show appointments, and lost quotes. Most businesses have multiple leaks they aren't aware of.

How does the Revenue Leak Detector calculate my losses?

The tool maps your complete funnel from leads to jobs, applying your conversion rate at each stage. It then models improved scenarios at each stage (faster response, higher contact rate, better qualification) to calculate the incremental revenue you could capture.

What if I don't know my exact conversion rates?

Use your best estimates. If you're not sure, industry averages are: contact rate 60-70%, qualification rate 40-50%, appointment rate 30-40%, close rate 20-30%. The tool is designed to give you a directional estimate, not an exact number.

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